Ganda, ethnic group living in Uganda, constituting about 30% of the population. Also known as Waganda or Baganda, they speak a Bantu language called Luganda. The Ganda have adopted many aspects of modern Western culture and are successful in farming, business, and government. In the early 1800s their territory, called Buganda, was one of the most powerful kingdoms of East Africa. With British assistance, it became even more powerful in 1896, when Britain added more kingdoms to it, making it Uganda.